Brand Identity, marketing strategy and 360 communication.
The brand was designed and developed by us from the ground up. From naming and client briefing, we defined the brand identity and visuals, as well as the overall strategy, support and channels to achieve the championship’s first season KPIs.
Driven to greatness. Promote the value proposition of this newly created championship in international single-seater competition
Creative conceptualization, Copywriting, Art Direction
Strategy of paid media, earned media, owned media and media activation
Data & Tech
Identification of insights, Measurement of results
Jose Manuel del Solar
Project and Strategy lead
Javier Peiro Rius
Social media manager
Social media paid